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Welcome to another deep dive with us.

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Today we're going exploring AdGuard.

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And it's a bit more than just, you know,

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your typical ad blocker.

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Yeah, definitely more to it.

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We've got a whole bunch of articles here,

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even some stuff from their GitHub page

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to really get into how it all works.

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Yeah.

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But before we jump into that,

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gotta give a quick shout out to our sponsor, Safe Server.

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Of course.

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They're the ones hosting this awesome software,

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and they can even, you know, like guide you

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if you're trying to figure out

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this whole digital transformation thing.

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If you're interested, head over to www.safeserver.de.

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Good stuff.

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Okay, so, AdGuard, right?

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What's interesting to me is it's not just one little tool,

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it's a whole like ecosystem almost.

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It really is, it's fascinating.

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Like they've thought of every way you might wanna

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like manage what you see online.

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You know what I mean?

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Yeah, totally.

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So let's break this down a bit.

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We know they have these apps

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for like practically every device, right?

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Windows, Mac, your phone, even Android TV.

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But is it just the same ad blocking like repackaged?

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No, not at all.

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I mean, while blocking ads is like at the core,

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they're going way deeper.

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Deeper how?

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Okay, imagine like you actually get to control

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what data websites can take from you.

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That's what they're aiming for.

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And they do it in a way that honestly,

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even if you're new to this whole thing, you can get it.

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So it's user friendly, I like that.

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Okay, but there's a ton of ad blockers out there, right?

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What makes ad guards stand out?

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We've all seen those like basic extensions

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that just stop those banner ads.

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What's different here?

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One big thing is how they do the filtering, it's unique.

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Okay.

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They're not just blocking like the obvious ads.

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You know, they're actively going after those trackers

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and scripts that are trying to grab your data

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without you even realizing.

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So it's like a, what, a personal bodyguard for your data?

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Like stopping those information grabbers

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before they can get to it.

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Exactly.

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And they do it without like slowing down your browsing,

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which a lot of people complain about with other ad blockers.

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Yeah, speed is key.

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Nobody wants to wait forever for a page to load.

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So they're tackling ads, trackers,

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and making things faster.

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What about security though?

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Like does it protect against those like sketchy websites

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or phishing attempts?

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Oh, absolutely.

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They built in these features that actually analyze websites

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looking for potential threats.

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So it'll warn you before you end up on something dangerous.

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Phew.

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That's a relief.

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Especially with all the scams and malware

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going around these days.

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Right.

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So we've got privacy, speed, and security covered.

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But what about people who are like more tech savvy?

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Do they offer anything beyond the basics?

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Oh yeah, for those folks who wanna like tinker

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and have more control,

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there's AdGuard CLI.

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It's this command line version.

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You can find it on their GitHub page.

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Command line, wow, that sounds intense.

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So they cater to both like casual users

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and the tech enthusiasts.

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Exactly.

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And for those in between,

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they've got all sorts of customization options in the apps.

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Like you can choose preset filter lists

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or even make your own to block specific stuff, you know.

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It's all about giving you the power to like

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really shape how you experience the internet.

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This is starting to sound less like an ad blocker

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and more like a whole online privacy and security suite.

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Yeah, that's a great way to put it.

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And they're constantly updating and improving stuff

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so you know they're serious about staying ahead

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of the, you know, the bad guys.

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This is all really impressive,

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but God asked, this sounds pretty advanced.

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Is it easy to use even if you're not a tech whiz?

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That's one of the things I really admire

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about AdGuard, honestly.

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They've packed in all this functionality,

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but somehow managed to keep the user experience

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really simple, like the apps are designed to be intuitive,

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the settings are clear,

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and the options are easy to understand, you know?

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So no need for a computer science degree to get started.

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You just download, pick your settings, and that's it.

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Exactly.

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They've made these powerful tools accessible to everyone,

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which is really cool.

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This deep dive is already getting super interesting,

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and we've only just scratched the surface.

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It's clear they're doing way more than just blocking ads.

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They're giving users the tools to actually take control.

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Yeah, for sure.

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We've only just begun to explore

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how AdGuard approaches online privacy and security.

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I'm excited to really dive deep into their features

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and what they can do in the next part of our deep dive.

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Welcome back to our deep dive into the world of AdGuard.

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Like I said, we've touched on all the different products

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they have, but now I think it's time to really understand

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the why behind all of it.

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Okay, yeah, let's get a little philosophical then.

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Why should someone, especially like someone

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who's just starting to think about all this,

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care about online privacy and ad blocking?

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It's like this, it's a fundamental shift

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in how we see the internet, you know?

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Every click you make, every search, every video you watch,

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it all leaves a trail of data.

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And companies are like scooping all this up,

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building these crazy detailed profiles about you.

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That is a bit unsettling when you put it like that.

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But I mean, some targeted ads can be useful, right?

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Like if I'm shopping for shoes and I see an ad for a sale,

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that's not so bad.

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Yeah, you're right, not all data use is bad,

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but the problem is there's no transparency, no control.

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With AdGuard, you're not just blindly accepting

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whatever information companies decide to take, you know?

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You're making a choice.

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So it's about taking back control.

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Exactly.

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But how does AdGuard actually do that?

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It can't be as simple as just like hiding

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those banner ads, can it?

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It's way more sophisticated.

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Think of it like this.

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Your browser sends out requests to websites asking

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for information to show a page, right?

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Right.

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AdGuard sits between your browser and the internet,

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and it filters these requests in real time.

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Oh, OK, so it's like this super smart gatekeeper

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looking at each request and deciding what gets through

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and what gets blocked.

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Exactly.

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And it uses these huge filter lists constantly

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being updated to identify trackers, those bad scripts,

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and all those annoying ads that try to take over your screen.

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Wouldn't that slow down my browsing, though?

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It sounds like a lot of work happening in the background.

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It's surprisingly fast.

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Really?

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Yeah.

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AdGuard's engine is super efficient.

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In fact, by blocking all that unnecessary stuff,

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it can actually make your browsing faster.

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Wait, so I get more privacy and a faster internet.

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That sounds almost too good to be true.

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It's one of the best parts of using something

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like AdGuard.

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And it goes beyond just speed.

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Remember those malicious websites

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we were talking about earlier?

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AdGuard's filtering can protect you

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from that stuff, from malware and phishing attempts.

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So it's a triple win, privacy, speed, and security.

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But OK, there are a ton of different ad blockers out there.

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So many.

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Why choose AdGuard specifically?

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What makes them unique?

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One key thing is their commitment

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to open source development.

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They're all about transparency, so they

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make some of their code public.

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Anyone can look at it.

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So it's not just a black box.

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You can actually see how it works.

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That's pretty rare.

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It is, and it builds trust.

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Plus, the community can actually help develop it, too.

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That's huge for people who really

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want to understand what's happening with their data.

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Definitely.

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But let's get practical for a second.

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If someone wants to try AdGuard out, where do they start?

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Well, it depends what they need.

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If they mostly browse on their computer,

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the AdGuard apps for Windows and Mac

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are a great place to start.

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And what about for those of us glued to our phones?

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They've got that covered, too.

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The AdGuard apps for Android and iOS

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are specifically made for mobile browsing.

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Oh, nice.

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They're lightweight, won't drain your battery,

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but they have the same powerful filtering

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as the desktop versions.

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So just download the app, and you're good to go.

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No steep learning curve or anything?

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Not at all.

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AdGuard apps are known for being user friendly.

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You don't need to be a tech expert to install and use it.

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The default settings will block a ton

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of those annoying ads and trackers right out of the box.

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That's a relief.

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I know some privacy software could

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be intimidating with all these complicated settings

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and options.

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AdGuard keeps it simple.

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They do, but it also offers a lot of flexibility

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if you do want to customize things.

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You can create your own filtering rules,

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whitelist certain websites, really

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fine tune the level of protection you need.

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So it's great for beginners, but doesn't hold back

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on features for more advanced users.

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Exactly.

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That's impressive.

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And remember that command line tool we talked about?

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Yeah, AdGuard CLI.

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That's a whole other level of control

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if you're comfortable with code.

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Right, right.

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Let's not get ahead of ourselves, though.

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We talked about the apps.

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But they also have this thing called AdGuard Home.

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Absolutely.

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This is where things get really interesting.

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OK, tell me more.

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AdGuard Home, it's not just for one device.

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It protects your whole home network.

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Wait, so I can install this on my router,

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and every one of my Wi-Fi is protected?

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Exactly.

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It's like a giant ad blocking and privacy

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shield for your whole family.

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And it's surprisingly easy to set up.

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Wow, this is blowing my mind.

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AdGuard has thought of everything.

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They really have.

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And remember, they offer free and paid versions.

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Oh, right.

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So you can try out the basic ad blocking for free.

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And then if you want all the bells and whistles,

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you can upgrade.

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That's a great way to test it out and see

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if it's right for you.

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Yeah.

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It's been so informative.

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Good.

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But I do have one more big question.

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OK.

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We've talked a lot about the good stuff with ad blocking.

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But aren't there some downsides, too?

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That's a valid point.

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And it's something we're definitely

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going to discuss in the last part of our deep dive.

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OK.

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We'll look at the ethical stuff, potential downsides,

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and the future of ad blocking in this ever-changing online

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world.

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Welcome back for the final part of our AdGuard deep dive.

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We've really dug into how their tools

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can help you take control of your online experience.

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Yeah.

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But now let's talk about the big ethical question

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around ad blocking.

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Definitely an important discussion.

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Some people say blocking ads actually

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hurts websites that need that ad revenue to survive.

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Right, makes sense.

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After all, online content, it's not free to make.

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True.

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Sure, nobody wants to see their favorite websites go down.

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But on the other hand, those super intrusive pop-ups

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and those creepy targeted ads, ugh, they could be so annoying.

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You're absolutely right.

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It's about finding that balance.

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And AdGuard gets that.

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They've actually built features that address this.

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You can whitelist the websites you do want to support.

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Oh, that's cool.

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So you can choose to allow ads on the types you trust.

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So they still get that revenue, but you're still protected

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from those more aggressive practices.

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Exactly.

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And for those who want a simpler approach,

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AdGuard's default settings are actually

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designed to find a good balance.

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Locking the really bad stuff, but allowing

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those less intrusive ads that can help support websites.

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That makes sense.

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Yeah, a lot of people probably just

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want something simple that works.

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But OK, beyond just the money part of it,

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what about the bigger picture?

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What does ad blocking mean for the future of the internet?

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That's a fascinating question.

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As more and more people start caring about their privacy,

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we're seeing a shift happening.

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Oh, like what?

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Alternative ways for content to make money,

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things like subscriptions, or direct support from users.

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Interesting.

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It's like a whole new way of thinking about the online world.

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Right.

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Users have more control.

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Content creators can connect directly with their audience.

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I like that.

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And ad guards playing a part in this,

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giving people the tools and the education

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to empower themselves.

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They have this awesome knowledge base

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on their website full of articles and guides

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that go deep into all this stuff.

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Yeah, one thing that's impressed me

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throughout this whole deep dive is their commitment

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to transparency and how much they focus

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on supporting their users.

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Absolutely, they're not just selling software.

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They're building a community.

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It feels that way.

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Their forums and social media are so active.

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People are sharing tips, asking questions, getting help

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from the ad guard team.

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It's nice to see a company that really seems

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to care about their users.

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That goes the extra mile.

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Yeah, and don't forget about that open source development

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we talked about.

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Right, right.

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Making their code public.

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It shows they're open to collaboration, to scrutiny.

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And that leads to better products in the end.

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Well said.

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This has been a really insightful deep dive

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into ad guard.

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Yeah, I've enjoyed it.

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From their products, to how they approach this whole thing

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ethically, their commitment to users.

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It's clear they're a major player in the online privacy

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and security world.

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They are, and they're not just reacting to trends.

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They're actively shaping the future of the internet,

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which is exciting.

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And for anyone listening who's thinking about their own

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digital transformation, be sure to check out our sponsor,

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00:12:21,840 --> 00:12:22,800
Safe Server.

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00:12:22,800 --> 00:12:23,320
Definitely.

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They've got the expertise to guide you

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through this whole ever-changing digital world.

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Visit them at www.saveserver.didbyte to learn more.

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Thanks for joining us for this deep dive into AdGuard.

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We hope you've learned something new

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and feel like you can take control

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of your online experience.

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Happy browsing, everyone.