1 00:00:00,000 --> 00:00:02,880 So if you're involved with a nonprofit or maybe an advocacy 2 00:00:02,880 --> 00:00:06,840 group, you know what it's like, that constant juggle, managing 3 00:00:06,840 --> 00:00:09,800 donors, keeping track of volunteers, sorting out events, 4 00:00:09,800 --> 00:00:13,000 memberships, it's, uh, it's a lot. 5 00:00:13,000 --> 00:00:13,680 It really is. 6 00:00:13,680 --> 00:00:15,640 Sometimes it feels like you're drowning in spreadsheets. 7 00:00:15,640 --> 00:00:16,480 Exactly. 8 00:00:16,480 --> 00:00:19,560 More time on admin than the actual, you know, mission. 9 00:00:19,560 --> 00:00:21,800 Okay. 10 00:00:21,800 --> 00:00:24,920 Before we really dive into a solution for that, just a quick 11 00:00:24,920 --> 00:00:28,240 shout out to our supporter, safeserver.de. 12 00:00:29,000 --> 00:00:33,000 They're the experts who handle hosting for exactly this kind of essential 13 00:00:33,000 --> 00:00:34,400 software we're discussing today. 14 00:00:34,400 --> 00:00:37,360 And they can really help you with your digital transformation. 15 00:00:37,360 --> 00:00:38,480 Super important support. 16 00:00:38,480 --> 00:00:41,840 You can find out more at www.safeserver.de. 17 00:00:41,840 --> 00:00:45,400 Honestly, their support makes these deep dives possible. 18 00:00:45,400 --> 00:00:45,920 Definitely. 19 00:00:45,920 --> 00:00:46,240 Okay. 20 00:00:46,240 --> 00:00:47,560 So let's get into it today. 21 00:00:47,560 --> 00:00:50,080 We're looking closely at something called CivicRM. 22 00:00:50,080 --> 00:00:50,680 Right. 23 00:00:50,680 --> 00:00:52,080 CivicRM. 24 00:00:52,080 --> 00:00:56,280 It's an open source system and it's specifically built to help, well, 25 00:00:56,280 --> 00:00:57,560 all those groups we mentioned. 26 00:00:57,600 --> 00:00:59,560 Yeah. Nonprofits, NGOs. 27 00:00:59,560 --> 00:01:03,920 If you've ever felt that admin burden just crushing your mission, this is a, 28 00:01:03,920 --> 00:01:05,160 this is definitely for you. 29 00:01:05,160 --> 00:01:09,400 We're going to unpack how it helps literally thousands of groups get organized. 30 00:01:09,400 --> 00:01:14,400 And our goal here really is to give you a clear sort of beginner friendly view 31 00:01:14,400 --> 00:01:15,480 of CivicRM. 32 00:01:15,480 --> 00:01:20,520 We'll break down what CRM even means for a nonprofit, why open source is such a 33 00:01:20,520 --> 00:01:24,720 big deal here, and really connect the dots on how it helps groups focus on their 34 00:01:24,720 --> 00:01:26,520 purpose, not just the paperwork. 35 00:01:26,880 --> 00:01:30,480 It's about understanding why it's, well, a bit of a game changer. 36 00:01:30,480 --> 00:01:33,480 Okay. Perfect. So let's start with basics. CRM. 37 00:01:33,480 --> 00:01:36,160 Usually customer relationship management. 38 00:01:36,160 --> 00:01:37,520 Right. The standard definition. 39 00:01:37,520 --> 00:01:41,680 But you hinted customer isn't quite the right word for nonprofits. 40 00:01:41,680 --> 00:01:43,600 So how does CivicRM change that? 41 00:01:43,600 --> 00:01:46,800 Yeah, that's, that's really fundamental. See commercial CRMs, 42 00:01:46,800 --> 00:01:50,520 they're all about sales leads, customer journeys. Right. 43 00:01:50,520 --> 00:01:54,720 CivicRM is built around constituent relationship management. So for you, 44 00:01:54,720 --> 00:01:58,240 if you're in a nonprofit, your constituents, they're everyone. 45 00:01:58,240 --> 00:02:03,200 You're donors obviously, but also your volunteers, your members, 46 00:02:03,200 --> 00:02:06,280 people who come to events, your advocates online. 47 00:02:06,280 --> 00:02:08,880 It's a much wider net. 48 00:02:08,880 --> 00:02:09,840 All community. 49 00:02:09,840 --> 00:02:14,840 Exactly. CivicSRM is designed from the ground up to understand and 50 00:02:14,840 --> 00:02:18,240 really nurture those specific kinds of relationships. 51 00:02:18,240 --> 00:02:21,480 It's about building that community, keeping people engaged, 52 00:02:21,480 --> 00:02:24,240 organizing everyone who supports the cause. 53 00:02:24,280 --> 00:02:26,800 It's just a different mindset than sales. 54 00:02:26,800 --> 00:02:27,880 That makes total sense. 55 00:02:27,880 --> 00:02:29,960 It's about connection, not just transactions. 56 00:02:29,960 --> 00:02:30,760 Precisely. 57 00:02:30,760 --> 00:02:34,040 So thinking practically, what are the core headaches it solves? 58 00:02:34,040 --> 00:02:37,360 If you've got this system, what does it actually do for you day to day? 59 00:02:37,360 --> 00:02:39,680 Well, the big thing is centralization. 60 00:02:39,680 --> 00:02:41,160 It pulls everything together. 61 00:02:41,160 --> 00:02:42,680 Imagine one place, right? 62 00:02:42,680 --> 00:02:45,960 Where you track all your communications with people, manage all your donors, 63 00:02:45,960 --> 00:02:48,120 one-time gifts, monthly pledges, the whole lot. 64 00:02:48,120 --> 00:02:51,600 Handle your event signups, manage memberships and renewals. 65 00:02:51,840 --> 00:02:54,480 It's built to automate a lot of those repetitive tasks. 66 00:02:54,480 --> 00:02:55,600 Like fundraising admin. 67 00:02:55,600 --> 00:02:56,680 Exactly. 68 00:02:56,680 --> 00:03:02,280 Fundraising admin, grant tracking, maybe volunteer hours, sending out targeted 69 00:03:02,280 --> 00:03:04,640 emails based on, you know, who's done what. 70 00:03:04,640 --> 00:03:06,600 It just streamlines so much of that. 71 00:03:06,600 --> 00:03:07,360 It's a load off. 72 00:03:07,360 --> 00:03:09,800 A huge load, frees up staff and volunteers. 73 00:03:09,800 --> 00:03:10,080 Right. 74 00:03:10,080 --> 00:03:12,880 Which sounds amazing, but you mentioned open source. 75 00:03:12,880 --> 00:03:19,760 Now nonprofits range from tiny local groups to huge international NGOs. 76 00:03:20,560 --> 00:03:22,920 What's the real benefit of open source here? 77 00:03:22,920 --> 00:03:25,720 Isn't it sometimes, well, harder to manage? 78 00:03:25,720 --> 00:03:27,000 That's a really good question. 79 00:03:27,000 --> 00:03:29,760 And it gets right to the heart of civiserum's impact. 80 00:03:29,760 --> 00:03:30,080 Okay. 81 00:03:30,080 --> 00:03:31,840 So open source means a few key things. 82 00:03:31,840 --> 00:03:36,520 First, the software itself, it's free, like properly free to download and use 83 00:03:36,520 --> 00:03:39,600 under a license called GNU AGPL3. 84 00:03:39,600 --> 00:03:39,920 Okay. 85 00:03:39,920 --> 00:03:40,640 Free is good. 86 00:03:40,640 --> 00:03:41,280 It is. 87 00:03:41,280 --> 00:03:43,240 But that license is important too. 88 00:03:43,240 --> 00:03:46,560 It basically guarantees the software stays open and community owned. 89 00:03:46,560 --> 00:03:49,440 No one company can just take it over and lock everyone in. 90 00:03:49,440 --> 00:03:51,000 Ah, right. So you get transparency. 91 00:03:51,000 --> 00:03:51,680 Transparency, yeah. 92 00:03:51,680 --> 00:03:55,360 You can see the code, you get incredible flexibility to adapt it and crucially 93 00:03:55,360 --> 00:03:59,000 big cost savings over time because you're not paying those endless license fees. 94 00:03:59,000 --> 00:03:59,920 No vendor lock-in. 95 00:03:59,920 --> 00:04:00,880 Exactly. 96 00:04:00,880 --> 00:04:05,840 It's genuinely community driven, developed by the nonprofit world for the nonprofit 97 00:04:05,840 --> 00:04:06,160 world. 98 00:04:06,160 --> 00:04:08,320 So it's not just about the money saved, though that's huge. 99 00:04:08,320 --> 00:04:11,920 It's more about control, alignment. 100 00:04:11,920 --> 00:04:13,040 That's a great way to put it. 101 00:04:13,040 --> 00:04:17,680 The insight is open source frees you from a software company's priorities. 102 00:04:18,640 --> 00:04:23,280 The community decides what features get built, what gets fixed based on actual 103 00:04:23,280 --> 00:04:25,800 mission needs, not just the latest commercial fad. 104 00:04:25,800 --> 00:04:30,400 Your tech stays aligned with your purpose, future proof in a way. 105 00:04:30,400 --> 00:04:33,600 OK, let's talk scale then, because this isn't some tiny project. 106 00:04:33,600 --> 00:04:36,400 The numbers you shared are, they're huge. 107 00:04:36,400 --> 00:04:37,200 They really are. 108 00:04:37,200 --> 00:04:39,360 Over 11,000 nonprofits using it. 109 00:04:39,360 --> 00:04:40,920 That's significant penetration. 110 00:04:40,920 --> 00:04:41,520 It is. 111 00:04:41,520 --> 00:04:44,320 And think about the activity within those installs. 112 00:04:44,320 --> 00:04:47,120 Like the 24 million event participants registered. 113 00:04:47,160 --> 00:04:52,920 Yeah, or over 116 million donations processed and managing, what was it? 114 00:04:52,920 --> 00:04:55,920 Over 189 million contacts globally. 115 00:04:55,920 --> 00:04:57,200 Just massive numbers. 116 00:04:57,200 --> 00:05:00,480 And what's fascinating is how that translates into real power on the ground. 117 00:05:00,480 --> 00:05:01,560 OK, give us an example. 118 00:05:01,560 --> 00:05:03,120 Well, take MAF Norway. 119 00:05:03,120 --> 00:05:07,440 They used Civis ERM to completely automate their fundraising processes. 120 00:05:07,440 --> 00:05:09,360 Think about the time that saved. 121 00:05:09,360 --> 00:05:11,640 It wasn't just about being more efficient. 122 00:05:11,640 --> 00:05:16,120 It meant their team could spend more time actually talking to supporters, 123 00:05:16,360 --> 00:05:19,560 delivering programs, you know, the mission stuff. 124 00:05:19,560 --> 00:05:22,600 Right. So it becomes less of a database, more of an operational engine. 125 00:05:22,600 --> 00:05:24,680 Exactly. An operational backbone. 126 00:05:24,680 --> 00:05:29,880 It lets groups put their resources, people, money back into their core purpose 127 00:05:29,880 --> 00:05:31,640 away from just shuffling paper. 128 00:05:31,640 --> 00:05:33,720 And is that backbone flexible? 129 00:05:33,720 --> 00:05:36,800 I mean, can you just plug it into what you already have or do you need a whole new 130 00:05:36,800 --> 00:05:37,240 setup? 131 00:05:37,240 --> 00:05:39,800 Oh, incredibly flexible. That's a major strength. 132 00:05:39,800 --> 00:05:40,440 How so? 133 00:05:40,440 --> 00:05:45,370 Well, you can run it as its own standalone thing, a PHP web app if you want total 134 00:05:45,370 --> 00:05:45,920 control. 135 00:05:46,000 --> 00:05:51,200 OK. But for a lot of groups, the magic is integrating it with their website, CMS, 136 00:05:51,200 --> 00:05:56,680 like WordPress, WordPress, Drupal, Joomla, even backdrop CMS. 137 00:05:56,680 --> 00:05:59,160 You embed Civic CRM right in there. 138 00:05:59,160 --> 00:06:02,710 So it's seamless for the user, like signing up for an event on the website just 139 00:06:02,710 --> 00:06:02,840 goes 140 00:06:02,840 --> 00:06:03,880 straight into the CRM. 141 00:06:03,880 --> 00:06:08,480 Exactly. Unified experience and another big plus hosting freedom. 142 00:06:08,480 --> 00:06:11,480 You're not tied to one company's data center. 143 00:06:11,480 --> 00:06:13,160 You choose where you host it. 144 00:06:13,760 --> 00:06:16,600 That's huge for data control, data sovereignty, 145 00:06:16,600 --> 00:06:20,560 especially for international groups or those with strict privacy rules. 146 00:06:20,560 --> 00:06:23,120 Absolutely. You own your data fully. 147 00:06:23,120 --> 00:06:24,640 That freedom sounds great. 148 00:06:24,640 --> 00:06:28,560 But what if you're listening and thinking, okay, sounds powerful, 149 00:06:28,560 --> 00:06:31,960 but maybe too techie for us? Are there easy ways in? 150 00:06:31,960 --> 00:06:35,040 Definitely. That flexibility covers getting started too. 151 00:06:35,040 --> 00:06:35,520 Good. 152 00:06:35,520 --> 00:06:38,720 If you've got technical folks, sure, download it, install it, host it yourself, 153 00:06:38,720 --> 00:06:39,560 fine tune everything. 154 00:06:39,560 --> 00:06:44,360 If not, then there's this whole ecosystem of expert partners all over the world. 155 00:06:44,360 --> 00:06:47,800 They handle the hosting, setup, customization, support. 156 00:06:47,800 --> 00:06:51,680 They get you going quickly, like a supported service. Exactly. 157 00:06:51,680 --> 00:06:54,200 And there's even something called Civis RM Spark, 158 00:06:54,200 --> 00:06:58,080 which is like a super quick, pre-configured, secure hosted start. 159 00:06:58,080 --> 00:07:01,720 So options for everyone, basically beginner to expert. Pretty much. Yeah. 160 00:07:01,720 --> 00:07:06,040 There's a path for you, whatever your tech level now for slightly more technically 161 00:07:06,040 --> 00:07:08,520 curious. You mentioned it's a PHP application. 162 00:07:08,880 --> 00:07:12,560 We looked at the GitHub repo, Civic, Civic Chrome core. 163 00:07:12,560 --> 00:07:17,640 Lots of activity there. Over 660 stars, more than 840 forks. 164 00:07:17,640 --> 00:07:21,120 That feels like a healthy sign for open source, right? Oh, absolutely. 165 00:07:21,120 --> 00:07:24,960 Those aren't just numbers. They show a really vibrant, active community. 166 00:07:24,960 --> 00:07:28,880 Developers are interested. They're contributing or using it. It's alive. 167 00:07:28,880 --> 00:07:32,400 And that community, how does it actually work? 168 00:07:32,400 --> 00:07:36,720 Because 441 contributors to just the core app. 169 00:07:37,680 --> 00:07:40,400 That's a lot of cooks. It is. And that's the beauty of it. 170 00:07:40,400 --> 00:07:44,520 It's this huge, diverse global group effort. So it's not just code. 171 00:07:44,520 --> 00:07:48,840 Not at all. There are busy forums where users help each other out, share tips. 172 00:07:48,840 --> 00:07:53,000 There are chat channels for developers working together and the documentation 173 00:07:53,000 --> 00:07:56,960 docs.civicrm.org is massive and constantly updated by the community. 174 00:07:56,960 --> 00:07:59,280 Driven by users for users. Exactly. 175 00:07:59,280 --> 00:08:02,200 It's that spirit of sharing knowledge, collective improvement. 176 00:08:02,200 --> 00:08:05,520 Everyone benefits when someone adds something new or fixes a bug. 177 00:08:06,040 --> 00:08:10,320 Proprietary software often struggles to match that pace of community driven 178 00:08:10,320 --> 00:08:10,880 innovation. 179 00:08:10,880 --> 00:08:14,560 OK, so let's say this deep dive has someone interested, maybe for their own group. 180 00:08:14,560 --> 00:08:16,200 Maybe they just want to get involved. 181 00:08:16,200 --> 00:08:17,800 What are the practical next steps? 182 00:08:17,800 --> 00:08:19,880 How do you plug into this ecosystem? 183 00:08:19,880 --> 00:08:22,000 Loads of ways. Got questions. 184 00:08:22,000 --> 00:08:25,000 Hit civicrm.stackexchange.com. 185 00:08:25,000 --> 00:08:27,160 It's like a dedicated Q&A forum. 186 00:08:27,160 --> 00:08:28,400 Really helpful. OK. 187 00:08:28,400 --> 00:08:31,360 Want to network, learn more, look for events. 188 00:08:31,360 --> 00:08:33,880 Civic Camp EU 2025 is coming up. 189 00:08:33,880 --> 00:08:35,840 Things like that are great for connecting. 190 00:08:35,840 --> 00:08:36,960 And if you want to give back? 191 00:08:36,960 --> 00:08:39,400 You can donate directly to the project, 192 00:08:39,400 --> 00:08:40,880 become a supporting member, 193 00:08:40,880 --> 00:08:43,560 or even have your organization become a partner. 194 00:08:43,560 --> 00:08:47,240 All that helps fund development and shape where it goes next. 195 00:08:47,240 --> 00:08:48,960 Right, because it is still evolving. 196 00:08:48,960 --> 00:08:50,040 It's not finished. 197 00:08:50,040 --> 00:08:51,240 What's been happening lately? 198 00:08:51,240 --> 00:08:53,240 What should people know about recent developments? 199 00:08:53,240 --> 00:08:54,680 Oh, it's constantly moving. 200 00:08:54,680 --> 00:08:57,760 Just back in August 2025, we saw the six point five release. 201 00:08:57,760 --> 00:09:00,600 OK. And importantly, a security release alongside it, 202 00:09:00,600 --> 00:09:04,160 updating several versions that shows that ongoing commitment 203 00:09:04,160 --> 00:09:07,200 to stability and critically keeping things secure. 204 00:09:07,200 --> 00:09:09,240 Which is vital when you're handling donor data. 205 00:09:09,240 --> 00:09:12,680 Absolutely. So for you as a user, these regular updates mean 206 00:09:12,680 --> 00:09:16,800 you're always getting improvements, bug fixes and those essential security patches. 207 00:09:16,800 --> 00:09:19,760 Your data stays safer. The system runs better. 208 00:09:19,760 --> 00:09:21,560 So it's not just background noise. 209 00:09:21,560 --> 00:09:23,760 These updates translate into real benefits. 210 00:09:23,760 --> 00:09:26,840 Totally. New releases often bring cool new features, too. 211 00:09:26,840 --> 00:09:30,520 Like there's a new extension called Systopia Event Invitation, 212 00:09:30,520 --> 00:09:33,400 giving more options for event outreach. 213 00:09:33,400 --> 00:09:36,880 And you keep seeing new case studies pop up how groups like the Tor project 214 00:09:36,880 --> 00:09:39,240 are using CIVICERM, even contributing back to it. 215 00:09:39,240 --> 00:09:42,920 It shows it's a living thing, adapting to what users need. 216 00:09:42,920 --> 00:09:44,400 It stays relevant. 217 00:09:44,400 --> 00:09:46,200 OK, so let's try and wrap this up. 218 00:09:46,200 --> 00:09:49,240 What's the main takeaway here? I think for someone listening, 219 00:09:49,240 --> 00:09:51,760 what does this all mean? CIVICERM. 220 00:09:51,760 --> 00:09:57,000 It really stands out, doesn't it, as this powerful, flexible, 221 00:09:57,000 --> 00:10:00,720 community led open source option? It really does. 222 00:10:00,720 --> 00:10:05,600 Ideal for any nonprofit NGO advocacy group that wants to, 223 00:10:05,600 --> 00:10:09,080 well, get their house in order, connect better with their supporters 224 00:10:09,080 --> 00:10:11,160 and focus more on the mission. Yeah. 225 00:10:11,160 --> 00:10:14,440 This deep dive hopefully gives you a solid starting point, 226 00:10:14,440 --> 00:10:17,160 a shortcut to understanding this really critical tool 227 00:10:17,160 --> 00:10:18,920 for organizations making a difference. 228 00:10:18,920 --> 00:10:23,000 And maybe it leaves you with a question to think about in this digital age. 229 00:10:23,000 --> 00:10:25,880 How much more impact could your organization have 230 00:10:25,880 --> 00:10:30,760 if you really embrace tools like this open source tools built by your community 231 00:10:30,760 --> 00:10:35,040 for your mission instead of trying to squeeze your work into generic, 232 00:10:35,040 --> 00:10:38,840 often expensive commercial boxes? That's a powerful thought. 233 00:10:38,840 --> 00:10:41,120 Something definitely worth considering. 234 00:10:41,120 --> 00:10:43,560 OK, that brings us to the end of this deep dive. 235 00:10:43,560 --> 00:10:47,360 A huge thank you again to SafeServer.de for their support. 236 00:10:47,360 --> 00:10:49,800 Yes, thanks SafeServer.de. 237 00:10:49,800 --> 00:10:52,800 For expert help with software hosting, digital transformation, 238 00:10:52,800 --> 00:10:56,880 all that good stuff, do check them out. www.safeserver.de 239 00:10:56,880 --> 00:10:59,640 Really a fantastic resource. Definitely worth a look. 240 00:10:59,640 --> 00:11:01,760 And if CivisRM itself has caught your interest, 241 00:11:01,760 --> 00:11:04,600 the place to go is their website civisrm.org. 242 00:11:04,600 --> 00:11:06,280 Yep, civisrm.org. 243 00:11:06,280 --> 00:11:09,790 You can explore the documentation, maybe even spin up a demo and see it for 244 00:11:09,790 --> 00:11:10,200 yourself. 245 00:11:10,200 --> 00:11:13,160 Until next time, keep learning and keep making those connections.