Today's Deep-Dive: Framework
Ep. 10

Today's Deep-Dive: Framework

Episode description

This conversation explores the innovative approach of Framework, a company dedicated to creating sustainable and repairable laptops. The discussion covers how modern electronics contribute to a massive e-waste problem, and how Framework aims to tackle this by designing laptops with modular components that are easy to repair and upgrade. This stands in stark contrast to the prevailing industry trend of planned obsolescence, where devices are difficult to repair, encouraging consumers to buy new ones frequently.

Framework’s approach centers on transparency and sustainability. They admit they are not fully sustainable yet, but they are committed to improving, offering initiatives like module reuse, refurbishing programs, and using recycled materials. They’ve partnered with companies like Running Tide, using innovative methods like kelp-based carbon sequestration to offset their emissions. The discussion emphasizes that sustainability is a journey, and Framework is leading by example, inspiring a potential shift in the tech industry.

The conversation concludes by reflecting on the power of consumer choices and how supporting companies like Framework could drive industry-wide change towards more repairable, sustainable tech products.