Ep. 13
This episode provides a deep dive into yousign GmbH, an interactive design agency based in Berlin that is making a significant impact in the design world, especially in finance and real estate. The conversation focuses on their innovative approach to user-centered design, particularly with the Mine Project, a platform designed for real estate planning. It integrates financial planning tools and visual design features, allowing users to plan their dream homes while managing their budgets seamlessly.
yousign GmbH approaches design with three key principles: strategy and concept, UX/UI design, and development. Their ability to merge these elements is demonstrated through various projects, including a virtual memorial for victims of Nazi crimes, showing sensitivity and emotional depth in their design. The agency’s portfolio also includes work on customer relationship management (CRM) systems for banks, all reflecting a focus on creating intuitive, user-friendly experiences.
The discussion ends by imagining how yousign GmbH’s thoughtful, human-centered approach could revolutionize other sectors, such as healthcare, education, or government services. This philosophy highlights the potential of technology to be not only functional but also meaningful and humane.